Marketing Executive - German Speaker (fixed-term contract)

Job Description Marketing Executive – months fixed term contract for maternity leave coverage Calling all passionate marketing experts At IG, we are looking for innovative, motivated, curious, eager, and open-minded people. People who embody our three core values – who want to champion the client, lead the way, and love what we do. We recruit based on excellence and believe that diversity is vital to success. We have zero tolerance for bullying, harassment, or any other behaviour that stifles innovation and collaboration. Your role in the Team: Objectives of this Role Support to develop IGs brand positioning in Switzerland, identify target audiences, and support to develop marketing plans with specific objectives across different channels and segments. Execute marketing programs leveraging internal support and driving collaboration. Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies. Daily and Monthly Responsibilities Work with the Marketing Manager and the Swiss Marketing team to deliver on the annual marketing plan for Switzerland – encompassing brand, acquisition and retention. Work with campaign managers to ensure the local plan is implemented across all channels, building strong working relationships with IG’s central acquisition, creative, email, social media, sales, PR, events and website teams. Work with the Marketing Intelligence team on reporting after and throughout campaigns in order to gauge success and improve/optimize performance. Who we are? Hello, we’re IG Group. No, not Instagram – though we're a pretty big deal ourselves. We’re a global, FTSE -listed company made up of a collection of progressive fintech brands in the world of online trading and investing. The best part? We’ve snapped up many awards for our top-class platforms, forward-thinking products, and incredible employee experiences. We believe in financial freedom. And our purpose is to help ambitious people achieve it. Around , people use our groundbreaking technology and forward-thinking platforms to trade the financial products they know and love. Did we mention we have offices in countries? Yes, when you join IG Group, you'll have the chance to work across multiple brands, with people all over the world. Join us for an exciting future and let’s innovate together! The perks It really is more than a job. We’ll recognize your talent and make sure that you can still have a life – at work, and outside of it. Networks, committees, awards, sports and social clubs, mentorships, volunteering opportunities, extra time off… the list goes on. • Competitive salary • Reimbursement of your medical costs • Contribution to gym memberships • Life insurance  • Comprehensive global and local onboarding process – to the company and to your role • Unlimited access to LinkedIn Learning Platform • Employee-led LGBTQ+, Women’s, Black and Parents & Carers networks with annual budget for organizing events & projects that foster an open, diverse and inclusive culture  • Option to participate and create ESG initiatives based on IG Brighter Future Fund  • additional days off a year for voluntary work  • additional day off to celebrate your Birthday  • Home office equipment reimbursement  • Flexible working hours • We work in hybrid working model ( days at office, days at home) How you’ll grow Your personal and professional development are important to us. As a company that’s constantly redefining the boundaries of possibility, we’ll challenge you to push yourself, accelerate your ambitions and rise to new levels of excellence. We know that’s a big ask, so we’ll make sure that you’re supported all the way, getting the backing you need and the recognition you deserve. If you connect with our vision and can get behind it, you’ll be rewarded with countless opportunities to experience new things and enhance your abilities. Who we’re looking for? You’re curious about things like the client experience, the rapid developments in tech, and the complex world of fintech regulation. You’re also a confident, creative thinker with a knack for innovating. We know that you know every problem has a solution. Here, you can try new ideas, and lead the way in creating inspiring experiences for our clients and everyone around you. We don’t fit the corporate stereotype. If you want to work for a traditional, suit-and-tie corporate that just gives you a pay cheque at the end of the month, we might not be for you. But, if you have that IG Group energy and you can stand behind what we believe in, let’s raise the bar together. Essential Skills and Qualifications Proven experience in developing and executing successful marketing plans and campaigns Strong project management, multitasking and decision-making skills Highly organized and detail-oriented Established campaign writing skills to develop accurate and complete briefs for critical projects and campaigns Design, creation, proofreading and editing copy for marketing and advertising write-ups for various channels, ensuring a consistent voice About - years of work experience in marketing Fully proficient/native German speaker, with advanced English language skills, French would be an advantage Desired Skills and Qualifications Proven experience in the Swiss financial industry within marketing Proficiency with online marketing and social media strategy Bachelor’s degree in marketing, business, or related field. Where you’ll work As part of our hybrid working environment, you’ll split your time between home and the office. In this way, you’ll be able to enjoy a better work-life balance and always bring your best self to your role. At the office, you’ll have access to everything you’d expect from a world-class employer, such as a modern working environment, agile spaces, private quiet rooms and breakout areas. As part of a connected global team, you will come to work in a friendly and dynamic environment. As this role does not require you to be compulsory based in Switzerland, you won’t need to move to Switzerland. Your work will have frequent interaction with the local and UK-based central marketing teams. We are a global business and hence there will be global connectivity virtually and the opportunity to engage with your global colleagues. Culture: Ask our employees what their favorite thing is about working at IG, and you’ll hear an echo of ‘our culture’! That’s because you can come to work as your authentic self. The things that make you, YOU – like your ethnicity, sexual orientation, faith, age, gender identity/expression or physical capacity – can bring a fresh perspective or new skill to our business. You’ll be welcomed into a diverse and inclusive workforce with a lot of creative energy. We welcome people from various walks of life; and anyone who wants to help us realize our vision and strategy. So, if you’re keen to connect with our values, and lead the charge on innovation, you know what to do. Apply today!